Short-term rental Wi-Fi: a must?

Pauline

16.07.2025

This article was amended on

This article was updated and republished on

In the short-term rental sector, some equipment can make the difference between a reservation and an abandoned cart. Wi-Fi is now at the top of the list of travelers' expectations. Whether you manage an urban studio, a house in the countryside or a home for remote workers, offering a fast and stable Internet connection has become an essential criterion. In this article, we answer all the questions you have about short-term rental Wi-Fi, with concrete figures and practical recommendations to improve the customer experience... and your profitability.

Q1: Is Wi-Fi really essential in a short-term rental home?

R1:

Yes, clearly. In 2025, more than 95% of travelers consider Wi-Fi to be an essential criterion in choosing their accommodation. Whether they are on a business trip, working from home or simply on vacation, everyone expects a reliable connection.

Key figure:

An ad without Wi-Fi receives on average 30-40% fewer bookings than an equivalent connected home.

Q2: What is the recommended minimum flow rate?

R2:

It all depends on your target. Here is a indicative grid :

Type of traveller Expected usage Recommended network throughput
Classic Touristes Social networks, Netflix, emails ≥ 15 Mbps
Remote workers Videoconferences, file transfer ≥ 30 Mbps
Families or groups Multiple simultaneous connecions ≥ 50 Mbps

→ He is highly recommended to opt for fiber, if available. This ensures a stable connection even with multiple connected users.

Q3: How do you measure and ensure Wi-Fi quality?

3RD STREET:

Test the flow in each room thanks to free tools like Speedtest.
Then make sure the signal is distributed homogeneously.

Tips:

  • Position the box in the center of housing
  • Use Wi-Fi repeaters for homes over 60 m² or with thick load-bearing walls
  • Indicate the actual debit in your ad, e.g.: “400 Mbps fiber — ideal remote working”

Q4: Does Wi-Fi affect the price or the overall rating?

R4:

Absolutely. Wi-Fi is among the three most sought after pieces of equipment, with comfortable bedding and cleanliness.

Concrete example:

A property rated 4.5/5 with remarks such as “Unstable Wi-Fi” or “slow connection” may have its overall rating drop to 4.1, which has a strong impact on its visibility on the platforms.

→ Reliable Wi-Fi can therefore Boost your positive feedback, your conversion rate and allow you to justify a higher rate (+5 to +10 €/night depending on the market).

Q5: What if my home is in an underserved area?

R5:

Several solutions are available to you:

  • Install a 4G/5G router with SIM data card (e.g. unlimited plans at 20—30 €/month)
  • Suggest a shared WiFi access via a neighbor or an ancillary premises, with their agreement
  • Install a outdoor repeater or antenna If the signal is weak

If no solution is possible, mention it clearly in the ad so as not to create frustration.

Q6: Do I need to make the Wi-Fi password visible in the room?

R6:

Yes, and ideally:

  • In a frame displayed near the door or box
  • In your printed welcome booklet
  • By automatic message sent just before arrival

Tip:

Create a QR code to be scanned for immediate connection, this avoids typing errors.

Q7: Do I need to create a guest network?

R7:

This is recommended because it:

  • Protects your personal network If you share your box
  • Allows you to limit the flow or accesses as needed
  • Allows you to Easily change the password between each reservation

→ It also shows a additional professionalism that reassures travelers.

Q8: Can you get marketing benefits from Wi-Fi?

R8:

Yes, completely. Here are some powerful formulations for your ad:

  • “Ideal for teleworking: 300 Mbps fiber Wi-Fi + office area”
  • “Super-fast connection, Netflix & video OK”
  • “Work like at home, secure professional connection”

→ This allows Differentiate And of reach specific targets Like the Digital Nomads, very much in demand.

In summary: Wi-Fi best practices for short-term rentals

Recommended practice Advantage
Optic fibre or stable 4G Better satisfaction and global note
Network invitation + QR code Secured and smooth experience
Internet speed adapted for your customer base Larger audience, including remote workers
Strong signal all over the accommodation Avoid negative opinions and frustration
Value proposition in the advert Differentiation, increase of click-through rate

Interested in our comprehensive solution?

To discuss the management of your tourist rental project and to know the details of the operation, make an appointment with one of our advisors.

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