How to increase the price of your Airbnb and get a better income from it?

Camille

July 4, 2023

This article was amended on

This article was updated and republished on

Do you have a property for rent on Airbnb? And you don't know how to value it to increase its price?

Then this article is made for you!

Rent a accommodation on Airbnb, of course, it is primarily for financial reasons. We rent a property, and we hope to get the best price out of it, whether for the night or during the vacation period. If we are looking for an attractive price to attract potential tenants, we must align ourselves with market prices, at the risk of losing the trust of visitors.

However, if we do what everyone else does, the result will not be different. Thus, setting your price does not depend solely on the demand for a geographical area or the size of a property: far from it! There are lots of ways toRaise the price of your Airbnb to rent it more expensive...

And that's what we're going to see together in this article! We will review:

  • Why is it interesting to take advantage of the Airbnb dynamic pricing ?
  • How to properly value a home in order to rent it more expensive?
  • Why is the rental period crucial in order to increase the price of an Airbnb rental?

These are some of the methods we will discuss together. So let's get to the heart of the matter right away!


1. Aesthetic improvements to enhance your home


Let's start with the most obvious: to attract guests, and justify a higher price than other competitors, there are not a lot of relevant criteria. The size of the home and its location are the most logical criteria.

But in reality, emotion is at the heart of tenants' decisions. They will decide to rent your home... If it gives them emotion! Therefore, it is essential to highlight your home through aesthetics and photos, because this is how you can drastically increase the perceived value of your home... And therefore rent it more expensive.

But then, how do we do it? Here are some tips for you:

  • A new coat of fresh paint, to give a newer look to your rooms
  • Slightly more refined furniture
  • Seek the overall harmony between the different rooms, colors and elements of your decoration
  • Of best household appliances


In general, these are the simple principles that make it possible toincrease the rental rate of a property. But be careful: it is also crucial to fully understand that these points must be highlighted in the ad, in the photo, but also in the description of your ad...

So be sure to highlight the big advantages of your rental: maybe your home is very bright, spacious, or it is located 50 meters away on foot from all the important shops.


2. Creating an “experience”

Airbnb is not a simple Rental marketplace. If the platform is so successful, it is not only because it makes life easier for its users. In reality, Airbnb was sold as a sharing platform, where owners really want their guests to feel at home.

Thus, Airbnb has largely distinguished itself from competing platforms... Take this strategy as an example, and you can differentiate yourself from other ads, by selling your rental much more expensive!

To do this, start by paying close attention to your Airbnb ad written: give elements of interest to your potential customers.

For example, you can indicate interesting places, guided tours, inaccessible panoramas, etc. Likewise, do not hesitate to recommend activities to do in the region. Provide equipment, for example, for a chalet, make sure you have a ski room: it's the little extra that hits the mark!

If you have a large home, close to a very popular tourist site, then maybe you want to stand out thanks to the “family” quality: at that moment, highlight your living room, offer board games, leisure equipment for children, etc...

Finally, the final touch: prepare a packed lunch with dishes that are emblematic of your region, such as sweets or charcuterie. These are attentions that will make all the difference, and will allow your guests to really live a unique and personal experience, and therefore,Increase the rental price of your property.


3. Don't limit yourself to vacations

This point is obvious, so obvious that very few people apply it. In fact, for Increase the rental price of your Airbnb, you can rent it all year round.

Of course, in the short term, this will change almost nothing... But if you have more customers, then you will reap the benefits more positive reviews. And more positive reviews, it's a better score, so accommodation more highlighted by Airbnb, and therefore, the possibility of increasing prices!

In addition, it will allow you to get closer to a professional customers or travelers, people who will be ready to pay more.


4. Use an Airbnb concierge for optimal management

Finally, the easiest solution is to entrust your Airbnb property to a rental management agency, for the simple and good reason that these agencies specialize precisely in this field.

They have both the knowledge and the experience to detect and quickly highlight the strengths of your home that will increase the rental price. In addition, the Airbnb concierge generally allows you to have an irreproachable service, which, again, makes it possible to increase prices.

Indeed, a service with key delivery, flexible arrival and departure times, as well as cleaning and reception, gives an impression of “luxury” service, which means that a higher price is justified.

Entrust the management of your home to a Airbnb concierge, it also means ensuring fewer worries, more obvious communication in case of problems, and therefore avoiding bad grades on the platform.

What is the best way to increase the price of your Airbnb rental?


It is already the end of this article! By browsing it, you were able to discover many known and unknown methods in order toIncrease the price of your Airbnb rental. Now, you know that by paying close attention to small details (like how your ad is described) you can value your property and rent it more expensive!

It is important to understand that these small improvements take time: you will have to identify areas for improvement, whether in your ad, in your photos or even in your home! And to best succeed in doing all this, the most relevant recommendation is to call on specialists... >>> If you want to entrust your property to an expert Airbnb concierge, then contact us to quickly start making your property profitable !

Interested in our comprehensive solution?

To discuss the management of your tourist rental project and to know the details of the operation, make an appointment with one of our advisors.

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